The Amazon Gold is a powerful and immersive
documentary experience that transforms a modern
Amazon distribution center into a mythic stage where
capitalism meets opera. Inspired by Wagner’s
Rhinegold, the project draws poetic and political
parallels between the gods of old and the tech giants of
today. Through intimate interviews with real warehouse
workers, mythical archetypes are reimagined: HR
managers become Valkyries, trade unions rise as
Giants, and a Bezos-like Votan spirals in his lust for
control. Staged within a custom-built, 250–400 m² set,
the experience uses augmented reality, video mapping,
spatial audio, and dynamic set elements to plunge up to
30 participants at a time into a hauntingly theatrical
reimagining of labor, power, and resistance in the digital
age.
Update : 08/13/2025
入圍/獲獎
2025/Immersive Market/沉浸式市場展